I've been one of the parties that has done this (see: Topps Series 1) and now I'm doing it again. I got to work early Tuesday, but when I got to my desk, this was on my keyboard.
|Mike Trout 2017 Topps Now NNO|
If I just want the one copy in the future, I may just go the eBay route. However if I want multiple ones, I may buy from Topps. Why? This is the second "free" card that I've received from them. I wouldn't mind more of them. The card(s) may not fit into my normal collection, but I can always find room for them.